@guia-matthieu/value-proposition-canvas
Use Osterwalder's Value Proposition Canvas to systematically achieve product-market fit by matching your products and services to customer jobs, pains, and gains Use when: **Launching a new product or service** and need to validate the value proposition; **Struggling with product-market fit** and need to diagnose why customers aren't buying; **Repositioning an existing offering** to better meet customer needs; **Entering a new market segment** with different customer requirements; **Developin...
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